Before kickoff against the Baltimore Ravens on Sunday afternoon, the New York Giants watched as a plane flew over MetLife Stadium with a trailing banner for the second consecutive week.
This time, the message read “Mr. Mara enough. We won’t stop until you fire everyone.”
As it turns out, the architect was not the same fan who chartered a plane ahead of a Week 14 game against the New Orleans Saints, although he initially planned on doing it that day.
Instead, the anonymous fan pushed it back a week and changed his message to be in lockstep with the first fan, who also remains anonymous.
“I was made aware of the other group doing it, and thought it wouldn’t really help to do two planes in one week,” the second fan told NJ Advance Media on Sunday. “So I pivoted. I might as well piggyback off it with a new message to show the further frustration of the fans.”
The original message was intended to be “Fire Schoen and Daboll” but High Exposure Inc. rejected it because it targeted individuals. Ultimately, the fan opted to craft a message more similar to the Week 14 banner that read “Mr. Mara enough. (Please) fix this dumpster fire.”
The purpose, the fan said, is to embarrass ownership.
“The biggest thing that the Mara family prides itself on is pride in themselves,” he said. “And so, if you’re able to make it more embarrassing, it will further force them to take action.”
The fan describes themselves as “apathetic” at this point, which should concern co-owners John Mara and Steve Tisch more than anything else. It’s a sentiment shared by most of the fanbase.
“Pissed is the wrong word. I’m apathetic,” he said. “The product is so poor to where today we were losing so poorly that the only bright spot for the offense was the Ravens’ defensive penalties and Tim Boyle.
“And the worst part is that all evidence points to Schoen and Daboll doing a poor job. And somehow we have to have this conversation of, ‘Are they coming back?’”
Daboll and his players once again dismissed the fan protests after the game, but there’s no way this is escaping the attention of Mara and Tisch. Coupled with a half-empty stadium and loud cheers for the opposing teams, it has become a public relations nightmare for the Giants.
There is one more home game remaining — a Week 17 matchup against the Indianapolis Colts — and multiple anonymous fans have told Giants Wire they, too, are considering a banner protest.